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Kate Wild - Account Director
Toronto-based Kate Wild has more than eight years experience
in public relations and communications, specializing
in strategic development, writing, and media relations
for the technology industry. Kate represents Verrecchia
Group in the local Toronto market as an Account Director.
Her primary functions include building communications
plans, organizing press tours, conducting media relations
and offering strategic advise and council to Toronto-based
Verrecchia Group clients. Kate's recent clients include
Sun Microsystems, Lipstream Networks, Storymail, Movaris,
Resonate and Emeris Technologies.
Before joining Verrecchia Group as an Account Director,
Kate worked for a Communications agency where she lead
her account teams in rolling out successful communications
programs for a range of North American clients including
Sun Microsystems, NEC Technologies, NEC AFIS, Gateway
Telecom, Lucent Technologies Canada, MetroNet Communications,
SurfMap, Toronto Telecommunications Alliance and many
others.
Prior to her agency experience, Kate worked at Mitel
Corporation, where she played a key role in all aspects
of the company's public and community relations. In
particular, Kate was the editor of the company's newsletter
and was responsible for overseeing the corporate sponsorship
program. While at Mitel, Kate was nominated for the
REDO (Regional Economic Diversification Organization)
Achievement Award for outstanding achievement in the
private sector.
In 1994, Kate worked for Human Resources Development
Canada in the Minister's Speech Coordination Unit, where
she assisted speech writers in researching and writing
speaking notes for Government officials, including Minister
Lloyd Axworthy.
With her strong strategic sense and understanding of
the technology industry, Kate assists Verrecchia Group
by leveraging relationships across a range of technology
sectors to raise awareness for our clients in industry-specific
and business press.
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